Pura Vida's 2024 Pride collection gives back to The Trevor Project

June is Pride Month, and it's a great time to show your support by donating to important causes or buying from brands that give back to the LGBTQ+ community. If you want to add a few new colorful pieces to your jewelry box, head to Pura Vida to shop its Pride collection, which helps support LGBTQ+ youth.

Pura Vida has partnered with The Trevor Project this Pride Month, and 5% of each purchase from the collection ($50,000 minimum) will be donated to the nonprofit. The Trevor Project is the leading organization dedicated to suicide prevention and crisis intervention for LGBTQ+ youth. Pura Vida started its partnership with The Trevor Project in 2021, and has since donated over $110,000 to the cause.

Shop the Pura Vida Pride collection

What's in the Pura Vida Pride collection?

Pura Vida's Pride collection includes a variety of vibrant, colorful jewelry pieces that incorporate the rainbow Pride flag. The brand's signature string bracelets, a year-round bestseller, are available in the colors of the various flags of the LGBTQ+ community.

Pieces from the Pura Vida Pride collection are perfect to wear to your local Pride parade, and also make great Pride gifts for your LGBTQ+ friends and family. The collection also includes fun stickers to hand out and short-sleeve Pride t-shirts you can sport all year long. Keep reading to shop some of our favorite pieces from the Pura Vida Pride collection.

When is Pride Month?

Pride Month is a month-long annual celebration of the LGBTQ+ community that begins in the United States on June 1, 2024 and ends on June 30, 2024.