Shop the best Pokémon Day deals at Amazon, Target, and GameStop

Check your Pokédex: it's Pokémon Day! It may not show up on the calendar, but today, February 27 is the global celebration of the pocket monsters beloved by millions. Whether they were on trading cards, Saturday morning cartoons, or video games, Pokémon have made fans of everyone from kids to adults. If you're a fan of Pikachu and friends, top retailers like Amazon, GameStop, and more are celebrating with some amazing Pokémon Day deals available now.

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You can find discounts on everything from cute plush toys to immersive video games in the Pokémon universe. These are some of the biggest discounts on Pokémon gear you'll find this year, so it's good to shop now and spend the rest of the day having fun! If you don't know where to start, we've got you covered with the 10 best Pokémon Day deals available now.

The best Pokémon Day 2024 deals

1. Pokémon 12-Inch Large Winking Pikachu Plush

No better way to celebrate Pokémon Day than with the most famous pocket monster of them all. This Pikachu plush toy is on sale at Amazon for 38% off at $19.99. Measuring a full foot tall, the plushy is super soft and squishy for you loved ones to snuggle with. It can be a great gift for ages 2 and up, meaning the youngest Pokémon fan or a longtime stan would adore this as a gift.

2. PowerA Pikachu Friends Nano Wired Controller for Nintendo Switch

Video games have been one of the biggest hubs for Pokémon over the years, so why not celebrate the holiday with some gaming gear? GameStop is home to many great Pokémon deals and this PowerA Nano wired controller is a great example. Normally priced at $22.99, the Pikachu-themed Nintendo Switch controller is on sale for 13% off at $19.99. GameStop says the Nano is ergonomically designed for all hands and has an eight-foot cable to connect to far-away systems. You'll also adore the faded yellow color scheme and pair of Pikachus near the top of the controller.

3. Pokemon: Let's Go, Eevee! for Nintendo Switch

If you want to pick a Pokémon game to play on said Switch, Pokemon: Let's Go, Eevee! is now on sale at Walmart. Typically listed for $59.99, this creature-catching adventure is now available for $52.49 thanks to a $7.50 price cut. Walmart says the game lets you start with the furry fox of the title as you traverse the Kanto region catching and training new Pokémon. You can even catch Pokémon by using your Joy-Con to make a gentle throwing motion while playing!

4. Mega Pokémon Eevee Evolution Building Set

Speaking of Eevee, you can make its evolution all on your own with the Mega Pokémon Eevee Evolution building set. Target has the 470-piece set for 15% off at $40.79 right now. Target says you can use the color-coded building blocks to create Eevee's entire evolution process. That means you can construct not only Eevee, but also Jolteon, Espeon, and more all the way up to Sylveon. All of them are built for adorable, pocket-sized design.

5. Pokémon GO Trading Card Gift Tin

Those with a plethora of Pokémon cards can keep them all in check with this Pokémon GO card tin. Typically listed for $19.99, Best Buy has the gift items for $5 off at $14.99. Not only do you get the colorful tin, but also a foil promo card featuring Pikachu and an additional foil promo card with Snorlax. If you're still playing the Pokémon GO mobile game, you'll also get four booster packs for any future adventures to catch your own pocket monsters.

6. PowerA Pikachu vs. Dragonite Slim Case for Nintendo Switch Lite

Gamers on the go can add some Pokémon flare to their accessories with this PowerA slim case for Nintendo Switch Lite consoles on sale at Amazon. Normally priced at $19.99, this sleek accessory with a Pikachu vs. Dragonite design can be yours for 25% off at $14.99. Amazon says the case not only has a sturdy outer shell, but also a molded interior with felt lining that promises comfort and security to your Switch Lite. It also has a built-in play stand for tabletop gaming and a built-in padded screen protector flap that has nine storage slips for Switch cartridges.

7. Pokemon Shining Pearl for Nintendo Switch

One of those games you can add to your Switch is Pokemon Shining Pearl, now on sale at Walmart for $39.99. That means you can get this colorful adventure for $20 off its list price of $59.99. Players can choose either Turtwig, Chimchar, or Piplup as their partner Pokémon as they tour the Sinnoh region. You can also visit the Grand Underground feature of the game, inspired by Pokémon Diamond and Pokémon Pearl which lets you find exciting secrets and rare Pokémon.

8. Mega Pokémon Buildable Motion Charizard

If you want to show your Pokémon love with something truly outstanding, grab this Mega Charizard buildable figure at Amazon right now. Typically listed for $139.99, you can get the 11-inch movable item on sale for 36% off at $89.99. Featuring 1,663 pieces, you can build the famous fire-breathing monster to fly over a stand. Once completed, you can use the included crank to make the big dragon move.

9. Hybrid Apparel Pokemon Pikachu Unisex Black Pullover Hoodie

Show your love for Pokémon while staying cozy by grabbing this Hybrid Apparel Pokemon Pikachu pullover hoodie on sale at GameStop. Normally priced at $39.99, this unisex sweatshirt is on sale in multiple sizes for 50% off at $20. The hoodie features graphic designs on the front and back featuring the famous electric-type Pokémon. If you want to make sure the sweatshirt lasts, machine wash it with cold water and tumble dry it on low heat.

10. Oshawott Funko Pop Games! Figure

If you want something simple and adorable in your home or for a friend, there are plenty of deals on Pokémon Funko Pop! figures you can score right now. A great place to start is with this Oshawott figure on sale at Best Buy for half-off at $5.99. The figure, like most Funkos, is less than three inches tall and has a minimalist look to it that stands out among the standard toy figurines. Whatever Pokémon you pick, it adds something fun to any spot in your home.

When is Pokémon Day?

Pokémon Day is today, February 27. Since Pokémon Day celebrates the anniversary of Pokémon, it's celebrated on the same day every year.

What is Pokémon Day?

Pokémon Day marks the anniversary of the first Pokémon video game ever created. On February 27, 1996, Pokémon released Pokémon Red and Pokémon Green in Japan. Since then, the franchise has become one of the most successful global brands.

Today, the Pokémon Company uses this anniversary to honor its past and introduce new content to millions of fans. You can even check out the company's YouTube livestream to see what's coming to the world of pocket monsters in 2024.

What are the best Pokémon Day deals?

Some of the best discounts you can find for Pokémon Day are Funko Pop! figurines at Amazon. You can get a colorful companion that fits onto your desk for as much as 54% off.

Meanwhile, gamers can visit GameStop to save up to 30% on Pokémon-themed accessories from PowerA. It's especially helpful for Nintendo Switch gamers looking for a stylish carrying case for their console or a spare controller for PokéBattles.

There are plenty of places to shop for Pokémon Day deals, so catch 'em all while you can!