These are the best beauty products of 2024

With the twist of your wrist, the GHD Creative Curl Wand can curl your hair in no time. In six seconds, you can get a start on styling your strands as tight as Shirley Temple’s or as loose as a mermaid’s. The tool uses a loud beep to let you know when it has reached 365ºF. Rest assured that safety is of the utmost importance with the tool, as it comes with a kickstand to prevent it from touching any surfaces and automatically turns off after 30 minutes.

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As far as hair tools go, the Shark FlexStyle is the ultimate pick. Our expert found that it’s a perfect dupe for the $600 Dyson Airwrap and costs more than half the price of the popular luxury hair device. The FlexStyle can dry, curl, add waves, and give your hair a salon-worthy blowout with its five attachments. Consider the FlexStyle to be a one-stop shop for all your hair styling needs.

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Need a good shave? Look no further than the Philips Norelco Series 9500, our favorite electric shaver for men. With this shaver, you won’t have to worry about getting nicked by the blades, given that its 72 blades and Smart Hair sensor create a customizable shave for each individual hair. You can use this wet and dry electric shaver in the bathroom and in the shower for the closest shave yet.

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Drying your hair can be a drag, especially if you have a lot of thick hair, and the BaBylissPro Nano Titanium Dryer makes the process go a bit smoother. At less than a pound, our tester found the lightweight dryer to be easy to maneuver thanks to the convenient control buttons that you can quickly toggle between. If you’re curious about the results, this top-rated hair dryer can give you a blowout in about 25 minutes, which is pretty fast, if you ask us.

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Pin-straight hair has never been easier to achieve thanks to our favorite hair straightener, the Hot Tools Pro Artist Black Gold Evolve Ionic Salon Hair Flat Iron. To help you in your quest to get long, sleek locks, the flat iron has plenty of helpful features, such as a nine-foot-long cord that can move with you as you're styling, 4.25-inch plates that can straighten lots of hair in one pass, and a loud chime that notifies you when the straightener has reached your desired temperature.

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They say the third time’s a charm, and for the third year in a row, the Hot Tools Pro Artist 24K Gold 3 Barrel Waver has earned its place as the best hair waver we’ve ever tested. For starters, this heat-styling tool creates those coveted mermaid waves within five seconds and a whole head in 15 minutes. The tool also comes packed with user-friendly features, including a digital screen that shows the temperature and a lock that allows you to maintain a specific temperature.

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Dry hands will become a thing of the past as soon as you start using the Reviewed-approved Augustinus Bader Hand Treatment. The luxury hand cream transforms rough, parched skin to feeling soft and smooth in a matter of days. As an added bonus, this skin-soothing treatment comes fragrance-free, which is perfect for those who have sensitive skin.

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What do we have in common with Kendall Jenner and Reneé Rapp? We’re all fans of the L’Oréal Paris True Match Lumi Glotion. The multi-purpose beauty product serves as a primer, foundation, and contour, but we’re most impressed when it moonlights as a highlighter. This liquid makeup product provides a red carpet-worthy glow on the high points of the face like the cheekbones, forehead, and the inner corners of your eyes while keeping the skin hydrated and radiant.

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Your regular drugstore has been a treasure trove for top-notch makeup this year, and the CoverGirl Simply Ageless Skin Perfector Essence Foundation is another cheap thrill that has blown us away. The foundation is touted as a skincare-makeup hybrid, and it comes with all the makings of a reliable complexion product. It’s easy to apply (you can use your fingers; no brush necessary!), covers stubborn acne scars, and offers a luminous glow. You can shop the Kelsea Ballerini-approved foundation in eight shades ranging from fair to deep.

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Looking to indulge in a luxurious facial treatment at home? The Omnilux Contour Face LED Mask is our favorite red light face mask of 2024 for good reason. The red light mask leans on light-emitting diodes (LED) to combat fine lines, wrinkles, and sun damage, and according to our tester, it delivers on all its promises. Using this mask didn’t require any heavy-lifting during testing, just a bit of relaxing and 10 minutes to catch up on a good audio book. Our tester noted that it’s easily adjustable thanks to its velcro straps and is light enough to be packed for travel—perfect for those who don’t want to miss a red light session while on vacation.

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We fully understand why CeraVe is a household skincare brand. The CeraVe Hydrating Facial Cleanser is our favorite face wash thanks to how effective and efficient it is. Our tester used just one to two pumps of the formula for a sufficient cleanse. As our most trusted name in beauty, we’d be remiss not to call out a few other CeraVe editor favorites, including the CeraVe Daily Moisturizing Lotion and the Moisturizing Cream.

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We can all strive to be more conscious beauty consumers, and if the source materials and sustainability practices of the brands you buy are important to you, meet Ilia Beauty. The makeup and skincare brand says that it uses glass, ethically-sourced paper, and recycled aluminum to package all of its products. Ilia also has a partnership with the nonprofit Pact Collective that invites its customers to mail up to 10 empty products a month so they can be properly recycled and not collect space in a landfill. With all of its eco-conscious practices aside, we think that the brand’s product efficacy is the proof in the pudding, as our wear tests found that the Skin Rewind Complexion Stick was a breeze to apply.

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